
FEEL-GOOD FOOD
For healthy people and planet
What we eat is harming not only ourselves, but other people, and our planet, too. Highly processed foods are causing disease, workers are exploited worldwide, and long transport routes and chemicals are polluting the climate and wiping out plants and animals. Too much food is going to waste while too many people die of hunger. And big industrial companies rake in the profits.
This food system is not working for people or planet. It’s time to reboot!
Agroecology provides an alternative. This sustainable agricultural model works not against people and planet, but in harmony with them. It respects nature and human rights while strengthening small-scale farmers, preserving resources, and distributing value fairly. Food can be both healthy for the planet – and for our minds and bodies. That is why young people in Europe, together with civil society, are calling for systemic change now. We’ve had enough of the contaminated food system. And we’re standing up for our right to fair and healthy food. Let’s call out companies for their practices, and call on politicians to support sustainable agriculture. Let's fight together as a movement to reboot the food system!
MIJARC EUROPE activities within Reboot

Intermodal container campaign
As part of a European roadshow, two mobile modules resembling freight containers will be driven to 5 partner countries. One container represents the current, problematic state of the global food system. The goal is to escape from this container to the second one representing a more sustainable food system based on agroecological and fairtrade principles, due diligence, and gender equality.
Street actions and
stands
We organize street actions at key campaign moments, specifically targeting public spaces that attract young people using action modes that appeal to them. Some of these include appearances at political and music festivals, pop-ups at farmers markets, community dinners, public film screenings, theatrical street performances, demonstrations, flashmobs and guerrilla gardening.
Reboot multiplier programme
“Peer-to-peer learning and growing together!” is the motto of the Reboot programme, in which young adults are trained to become multipliers for fair food supply chains and agroecology for peers of around the same age. Peers share common experiences, interests, and challenges, which make the learning process more relatable and engaging.
Youth conferences
Joint conferences are key moments for exchange, debates & common development and boost the skills, motivation, and engagement of highly engaged participants, in particular participants of the multipliers programme. At an international three-day kick-off conference with training sessions and open spaces, participants connect and are led through a creative co-creation process in which joint action formats are developed and skill-sharing takes place.
Digital Reboot platform
The majority of the proposed action TGs do not live in one place. Recent technical developments have pushed the boundaries of digital communication and collaborative working, including meetings and workshops. We take advantage of this by providing a lowthreshold digital platform as a place of co-creation and exchange, and to promote campaigning. The platform serves as a communication hub and is open to all engaged youth, farmers from the EU and the Global South and allies of the action.
Global Citizenship Education events
Educational events based on the results of research with local authorities, educational institutions (e.g., schools, universities, adult education centres), associations, activist groups and other entities such as corporate stakeholders are implemented. The formats vary according to the needs of the institution and range from speaking engagements to keynotes to multi-hour workshops and low-level, playful and outside-the-box sessions. E








